When the PR Party is Over: Tips for Coping with Post-CES Depression

You had big dreams for your PR strategy at CES – and for good reason. Your product is awesome, your announcements were on-point, your CEO attended and his comments on the industry were unique, insightful and airtight. You even found extra budget for press events and the entire PR team was on the ground to pitch reporters at the show – they got you on-air with CNET on opening day! You were ready to take on the world – CES 2015 was your moment and no one could stop you! But your dreams quickly became Read more […]

Attracting & Engaging Audiences on Social Media

Katie Creaser, VP at Affect, breaks down content strategies for getting the most out of your community on social media. [ alternative doctor viagra | generic viagra lowest prices | viagra by online | buying viagra with no prescription | order viagra prescription | buying viagra | free sample pack of viagra | get viagra fast | canadian pharmacy viagra | where can i purchase cialis | what color is viagra | cialis okay for women | viagra canada | effect of cialis on women | pfizer soft viagra | cialis from mexico | online cheap viagra | canadain viagra india | where to purchase viagra | buy viagra 50 mg | viagra levitra | viagra pfizer | cialis professional 100 mg | h h order script viagra | prescription cialis | soft gel viagra tablets | viagra toronto buy | how to buy cialis in canada | vipps pharmacy | next day delivery cialis | sildenafil plant | cheap viagra uk | buying cialis next day delivery | get online viagra | alternate to viagra | viagra on line order | cialis canadian | viagra for sale | buy viagra low cost | 50 mg cialis dose | non prescription viagra canada | cialis professional | viagra sale | cialis diarrhea | order viagra 1 | cialis canadian cost | viagra britain | getting viagra | next day viagra | 5 mg original brand cialis | viagra purchase | viagra discount | buy viagra in england | sildenafil citrate voltammetry ]

How to Give an Engaging Skype Interview

Katie Creaser, VP at Affect, provides useful tips and techniques to help you nail your next Skype interview. [ viagra pharmacy | cialis from mexico | how can i get some cialis | where can i buy illegal viagra | search herbal viagra | cialis india | cialis sales | viagra soft generic | the truth about cialis | sildenafil citrate 100mg plus | get online viagra | united healthcare viagra | viagra online kaufen | generic viagra soft tabs | cheap onlinecom order viagra | cialis generic levitra viagra | viagra clone | cheap kamagra viagra | discount cialis levitra viagra | how often can you take viagra | viagra cialis levitra | viagra alternative | veega | viagra propranolol | generic ogden viagra | who sells generic viagra | viagra femele | legally purchase viagra | cialis professional no prescription | cialis strenght mg | buy levitra online viagra | buy viagra no prescription | where can i buy viagra | viagra alternative levitra | viagra order canada | cheap generic overnight viagra | viagra substitute | viagra online 50mgs | brand viagra over the net | dangers of viagra | cialis and levitra | sildenafil citrate 50mg | prescription viagra | find viagra online | viagra plant | sildenafil citrate warnings | link online suggest viagra | cheapest online viagra | order usa viagra online | viagra online cod | generic viagra blue pill 25mg | ordering cialis gel | female viagra | cialis 100 mg ]

Creating an Army of Effective Social Media Ambassadors

Katie Creaser, VP at Affect, discusses how to keep internal and external social media ambassadors informed and engaged.   [ viagra with no prescription | buy discount viagra | search herbal viagra | viagra online kaufen | natural viagra alternative | viagra 25mg | buy generic viagra from india | free viagra sample | viagra 50 mg | make your own viagra | wholesale viagra | buy viagra safely | viagra by mail | viagra soft | herbal vigor | should i chew cialis | buy cialis canada | over night delivery of cialis online | dangers of viagra | who invented viagra | non prescription viagra canada | how long will viagra last | generic cialis in india | brand viagra without prescription buy | overseas viagra | cialis endurance | free sample offers in canada | generic name for viagra | how you get pfizer viagra | viagra for recreation | effect of cialis on women | where can i buy real viagra | real viagra pharmacy prescription | cialis vs levitra | performance anxiety viagra | alternative doctor viagra | woman testimonial of cialis | original viagra | viagra how it works | viagra free trial | us cialis | oral viagra | cialis philippines | viagra brand | cheap kamagra viagra | viagra sale buy | canada generic viagra | viagra online uk | cialis woman | generic name for viagra | names of herbal viagra | how much is viagra | viagra propranolol | viagra order cheap ]

A Simple Guide to Twitter Analytics for PR Pros

A few weeks ago, Twitter opened up it’s analytics dashboard to everyone – making measurement a whole lot easier for content marketers. Twitter Analytics is a free tool that eliminates some of the guesswork and excruciating manual data analysis from measuring ROI for the platform. The dashboard gives you insight into how your Twitter content is performing, who your audience actually is and how much engagement you’ve generated. In short – it can help you determine whether you’ve reached Twitter Read more […]

Going Back to Basics: Tradeshow Must-Haves

Tradeshow season (my favorite season of all!) is upon us. It’s the time of year when snow melts, flowers bloom – and you struggle to calculate the wattage required to provide electricity to a dozen laptops and multiple LCD screens for your 10×20 booth space (side note: why do the power strips always need to be ordered separately – what is the sense in that?). It’s so easy to get caught up in furniture, floral, labor and Internet – you may overlook the things that won’t physically be sitting in the Read more […]

The Affect Team Weighs In: Media Manipulation, Fact Checking and HARO

Wednesday’s Forbes article had the PR industry buzzing about self-proclaimed media manipulator, Ryan Holiday. Ryan used the popular industry tool, HARO to secure media coverage for himself on topics that he was not qualified to comment on, ranging from office stories to record collections to winterizing boats. This resulted in his inclusion in high profile stories and publications, including The New York Times. Inevitably, the article sparked a debate about journalism in the digital age. Read more […]

Five Reasons Why I’m Not Using Facebook Advertising

I’m in agreement with 86% of marketers – Facebook is here to stay, and is a critical tool for communicating with your audiences (although, I believe that for consumer brands, the odds of realizing strong ROI are better). In fact, I’m surprised that the statistic from Ad Age wasn’t higher. Consumers are using Facebook for everything – to search for new products and brands, email and chat with their friends, document their daily lives, find jobs, make purchases….the list goes on and on.  It’s Read more […]

New York Intern Project: Play to Win

Lately, one of my biggest pleasures every morning has been to log into The New York Intern Projectto read the latest entries – so far I’ve seen some really fantastic and creative entries and I’m really impressed with the way the contest entrants have used social media to promote themselves and collect votes.  You guys are so smart and talented! If you’re still on the fence about entering or worrying about how to craft the perfect entry, I wanted to give you some tips (straight from a judge’s mouth) Read more […]

Wedding Planning, Vendor Management and the Art of the Follow-up

When I got engaged a few months ago, I promised myself that I would not turn into the type of person that blogs the experience. In fact, if I remember correctly – I might have made a few snide comments about people who turn their lives into one big rollicking frolicking wedding planning machine. I may have even swore that I would never torture my colleagues with the details of my wedding (colors, flowers, cake toppers…oh my). And yet, here I am. My excuse for this post is that as a marketing and PR Read more […]