Affect, Public Relations

How to Make Your Blog the Next Hot Media Property

By Affect Team | On January 22, 2013

Recently, our own president and founder Sandra Fathi presented a webinar in conjunction with Critical Mention entitled “How to Make Your Blog the Next Hot Media Property.” Sandra covered best practices for building and maintaining a successful blog and shared a case study on Naked Security, an IT Security Blog from Sophos, that garners approximately 1.8 million page views per month and positions company executives as industry experts.

You can access a recording of Sandra’s presentation here (registration required) and view her slides on Slideshare. Thanks to all who attended and to Critical Mention for hosting – happy blogging!

Affect Team

As VP of HR & Operations, Regina Pyne is responsible for running the day-to-day operations at Affect, including finding ways to make the company more productive through its business operations and human resource management. She also handles recruiting for the agency; creating and implementing policies; staff development and management; benefits and contract management and operations management. Before transitioning to her role in HR and Operations, Regina worked on the client side as an Account Supervisor, where she managed PR accounts and provided strategic counsel to B2B technology and healthcare clients.