Last week, many for various industries in New York City came together to celebrate all things social media at Social Media Week. Attendees gained insights and knowledge from social media experts and peers to discover emerging trends and the latest platforms. Affect attended 11 sessions at Social Media Week NYC shared learns from sessions on marketing, hashtags, social video, diversity in the tech industry, millenials in the workforce, social media and news development, data, analytics, social listening and journalism.
On Friday, Forbes Media discussed “How Marketers Can Leverage Opportunities in the Hybrid News Journalism of Today,” and Mark Howard, Chief Revenue Officer shared his belief that a consistent stream of non-promotional content is key in the development of trust for a brand among a readership. This is particularly true in the hybrid digital world, where people expect a constant flow of content and engagement through their mobile devices.
See our daily recap posts from:
What was your favorite session this year?