Social Media

Social Media Marketing Tools All Businesses Should Have

By Lulu Li | On January 10, 2014

There are a ton of social media platforms out there with new platforms constantly being introduced. We all know the gratification that comes from finding a social media measurement, tracking, analytics, or aggregator tool that makes it easier to grow and know how you’re performing. Especially after the shut down of Google Reader, solid social media tools have become invaluable for PR and marketing professionals.

That’s why when I came across this article from Inc outlining eight of the best social media marketing tools, I knew I had to share. I know that Feedly, the third tool on the list, has helped me immensely in my day-to-day!

Check out the all of the tools on the list here: http://www.inc.com/jeff-haden/8-powerful-social-media-marketing-tools-for-savvy-businesses-mon.html?cid=home2

Lulu Li

Lulu is a Senior Account Executive at Affect, where she brings deep experience in high-tech and entrepreneurial PR as well as expertise in conference and award program production. Lulu works closely with clients to generate and achieve business goals, specifically in the areas of content development and media relations. Lulu joined Affect from Boston-based fama PR, where she contributed to the media relations and thought leadership programs for a diverse group of clients including those with specialties in software data storage, personalized email marketing and analytics, digital retail media and interactive consumer technologies.