Meet Lauren Epstein, Affect’s Newest Account Supervisor

We are excited to welcome Lauren Epstein, who joins our team as an Account Supervisor. A veteran tech PR professional and self-proclaimed news junkie, Lauren will be uniquely positioned to represent our company’s clientele. We took the chance to sit down with Lauren and conduct an impromptu Q&A to get some more details: 1) How did you get into tech PR? What do you love most about it? Oh wow, getting right to the hard-hitting questions. I sort of fell into tech PR, my first job out of college Read more […]

Beantown, Here We Come!

We’re ecstatic to announce the opening of our new outpost in Boston. Located at 711 Atlantic Avenue at coworking space Workbar, the new office space will allow Affect to provide local support to its growing roster of technology and healthcare clients in the area. This new office provides a space for our fast growing team to work and meet with clients in the Northeast. It also gives Affect a local presence for the Boston tech scene and an ability to engage with the community. Boston is a Read more […]

Quality Advice From Top Tech Journalists: Part 1

Public relations professionals new and old are taught in their careers the golden rules for how to treat the media: research their backgrounds, always email pitches, don’t blow up their inboxes, follow up sparingly – the list goes on… But has anyone actually gotten the chance to ask journalists what they want from the PR pros? On January 28, PRSA held the webinar, A Tech PR Trifecta, hosted by Affect President, Sandra Fathi, to figure this out. The webinar featured three technology journalists Read more […]